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Introduction to Cultural Psychology

One of the consequences of globalisation is the ubiquity of contact with other cultures. As our societies become more interconnected, it becomes more urgent to understand how our cultural environments influence our psychology. This is also the case in our professional work environment. In this masterclass you will gain insights into your own cognitive and affective processes and you will improve your intercultural competence. It will take place on 1 and 2 June 2023.

STAP Budget

You can request STAP Budget for this programme.

Why join the masterclass Introduction to Cultural Psychology?
  • What will you learn?

    To effectively navigate across cultural boundaries, it is important to explore how our differences have come to be in the first place, why they matter, and how we can adapt our behaviours to accommodate the rich space of cultural diversity. The need to develop and strengthen our cross-cultural (leadership) skills in order to manage teams effectively and to work together in a  constructive way within a team, has become pivotal for our professional success. This masterclass offers a unique inquiry into how our cultures seep into the deepest structures of our lives.

    During this masterclass, you will:

    • gain an understanding of the influence of culture on the mind.
    • develop self-awareness of your own cultural conditioning.
    • explore psychology (emotions, cognition and behaviour) from a cultural lens.
    • develop cross-cultural skills and competencies.
    • learn to engage effectively in different settings.

    Topics of the masterclass

    Day 1
    This day will provide an introduction to the research and theories of culture’s influence on various psychological processes. The main topics of discussion will include:

    • Understanding culture.
    • Culture and the self.
    • Culture and cognition.
    • Culture and emotion.
    • Culture and mental health.

    Day 2
    During our second day, we will consider the more applied side of Cultural Psychology by exploring the skills and competencies that are necessary to successfully navigate across cultures. We will discuss the following topics:

    • Communicating across cultures.
    • Developing global dexterity.
    • Building cross-cultural competence.
  • For whom?

    This masterclass is designed for:

    • professionals from various industries who work within intercultural environments and who wish to improve their effectiveness and cross-cultural skills.
    • executives from various industries who lead global operations and manage diverse teams.
    • HR-professionals from various industries.
  • Dates and fees
    Dates spring: Thursday 1 & Friday 2 June 2023
    Dates autumn: Thursday 7 & Friday 8 December 2023
    Times: 9:00 - 17:00
    Fee: €1,950*

    *UvA alumni get a 10% discount. Fees are VAT-exempt.

    STAP Budget

    You can request a STAP Budget for this programme. To be eligible for the subsidy of €1,000 you need a STAP registration certificate. To get this, tick the STAP Budget box in the application form above. Take into account that there are deadlines for registration and receiving the necessary STAP registration certificate.

    More about the STAP Budget
  • Practical information
    Location: Amsterdam Business School
    Mode of study:  Onsite programme 
    Language: English
    Certification: You will receive a Certificate of Attendance from the University of Amsterdam
  • Teaching staff

    Born in Armenia and raised in Japan, Marianna Pogosyan has spent her life on different continents and speaking in different languages. Her interdisciplinary doctoral research investigated culture’s influence on affective mechanisms and its implications for marketing. As a cross-cultural consultant, she works with international executives and their families on all matters of psychological adaptation to a life far from home. Marianna is a lecturer in Cross-Cultural Psychology and the author of the Between Cultures blog for Psychology Today, which has so far garnered 2.4 million readers worldwide.

The masterclass explained

Lecturer and consultant Marianna Pogosyan explains what you will learn in this masterclass. How does culture shape our psychology, our minds and our perspective on the world?


Do you have questions about this or other open programmes? Please contact:

Jannice Daha LLM
Manager Executive Education
T: +31 (0)20 525 6134

Facts & Figures
Mode Part-time, short-term
Credits 0 ECTS, days
Language of instruction English
Starts in June, December
Location Roeterseiland campus