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uva.nl

prof. dr. W.M. (Willemijn) van Dolen

Faculty of Economics and Business
Section International Strategy & Marketing
Photographer: Ineke Oostveen

Visiting address
  • Plantage Muidergracht 12
  • Room number: M1.40
Postal address
  • Postbus 15953
    1001 NL Amsterdam
  • Profile

    Positions

    • Professor of Marketing
    • Director Corporate Relations Faculty of Economics and Business
    • Member supervisory board Amsterdam Marketing (www.Iamsterdam.com)
    • Member supervisory board Starbucks, EMEA, B.V.
    • Member supervisory board AFM

    Research programme

    Marketing

    Research interests

    Social media, Corporate social responsibility & marketing, Social services to children

    zie oratie: http://www.oratiereeks.nl/upload/pdf/PDF-3464Oratie_Van_Dolen_webgalerij.pdf

    Media

    More media, see tab 'Publications', tab 'Recognition'

    Dissertation title

    Close Encounters of Various Kinds: Empirical Studies of Customer-Firm Interactions. Maastricht University.

    International ties

    Joint research project with Professor Charles Weinberg, Sauder School of Business, The University of British Columbia, Vancouver.

    2001-2002 Visiting scholar, Haas School of Business, University of California, Berkeley. 2003, Visiting researcher at New York University.

  • Teaching

    Teaching activities

    Current year

    Master Course Social Media Marketing

    Previous years

    • Master Course Online Marketing
    • Master Course Consumer Behavior
    • Master Course Theories of Marketing

    Thesis supervision

     

    Course materials are available through the UvA Blackboard Server

  • Other activities

    Participation in academic networks

    Research Child Helplines International with members from Africa, MENA, EU, Asia, Americas.

    Amsterdam Academic Alliance (AAA) Data Science Program.

    Membership editorial staff or referee activities

    Reviewer for International Journal of Service Industry Management, Reviewer for Journal of Marketing, Review panel of Journal of Business Ethics, Reviewer for International Business Review, Specials Issue on Corporate Social Responsibility. Reviewer for Journal of Service Research, Reviewer for Journal of Service Marketing (books)

    Various activities

    • 2018-present                Dissertation award Amsterdam Business School
    • 2016-present                Member Supervisory Board AFM
    • 2016-present                Member Supervisory Board Starbucks, EMEA, B.V.
    • 2014-present                Member Supervisory Board Amsterdam Marketing ( www.iamsterdam.com)
    • 2015-present                Amsterdam Business School Isaac Roet Prijs (chair)
    • 2015                               SWOCC thesis award jury member
    • 2014-2015                     H.K. Nieuwenhuis thesis award jury member
    • 2014-2018                     Advisory board Amsterdam Academic Club
    • 2014-2016                     Advisory board SEO (www.seo.nl)
    • 2013                               Jury Nationale Marketing Challenge, SEFA.
  • Publications

    2019

    • Verhagen, T., van Dolen, W., & Merikivi, J. (2019). The Influence of In-Store Personnel on Online Store Value: An Analogical Transfer Perspective. Psychology & Marketing, 36(3), 161-174. https://doi.org/10.1002/mar.21172 [details]

    2018

    • Demmers, J., van Dolen, W. M., & Weltevreden, J. (2018). Handling consumer messages on social networking sites: Customer service or privacy infringement? International Journal of Electronic Commerce, 22(1). https://doi.org/10.1080/10864415.2018.1396110

    2017

    • Mehta, R., Demmers, J., van Dolen, W. M., & Weinberg, C. B. (2017). When red means go: non-normative effects of red under sensation seeking. Journal of Consumer Psychology, 27(1), 91-97. https://doi.org/10.1016/j.jcps.2016.04.004 [details]
    • Overgoor, G., Mazloom, M., Worring, M., Rietveld, R., & van Dolen, W. (2017). A Spatio-Temporal Category Representation for Brand Popularity Prediction. In ICMR '17: proceedings of the 2017 ACM International Conference on Multimedia Retrieval : June 6-9, 2017, Bucharest, Romania (pp. 233-241). New York, NY: The Association for Computing Machinery. https://doi.org/10.1145/3078971.3078998 [details]
    • Vonkeman, C., Verhagen, T., & van Dolen, W. (2017). Role of local presence in online impulse buying. Information & Management, 54(8), 1038-1048. https://doi.org/10.1016/j.im.2017.02.008 [details]
    • van Dolen, W., & Weinberg, C. B. (2017). Child helplines: how social support and controllability influence service quality and well-being. Journal of Service Marketing, 31(4/5), 385-396. https://doi.org/10.1108/JSM-07-2016-0254 [details]

    2016

    • Kolk, A., Vock, M., & van Dolen, W. (2016). Microfoundations of partnerships: exploring the role of employees in trickle effects. Journal of Business Ethics, 135(1), 19-34. https://doi.org/10.1007/s10551-015-2727-9 [details]
    • Mazloom, M., Rietveld, R., Rudinac, S., Worring, M., & van Dolen, W. (2016). Multimodal Popularity Prediction of Brand-related Social Media Posts. In MM'16: Proceedings of the 2016 ACM on Multimedia Conference : October 15-19, 2016, Amsterdam, The Netherlands (pp. 197-201). New York, NY: Association for Computing Machinery. https://doi.org/10.1145/2964284.2967210 [details]
    • Rietveld, R., Mazloom, M., Worring, M., & van Dolen, W. (2016). Visual electronic Word of Mouth: a multimodal brand approach and case study. In EMAC Conference 2016
    • Verhagen, T., Vonkeman, C., & van Dolen, W. (2016). Making Online Products More Tangible: The Effect of Product Presentation Formats on Product Evaluations. Cyberpsychology, Behavior, and Social Networking, 19(7), 460-464. https://doi.org/10.1089/cyber.2015.0520 [details]

    2015

    2014

    • Ren, Z., Peetz, M. H., Liang, S., van Dolen, W., & de Rijke, M. (2014). Hierarchical multi-label classification of social text streams. In SIGIR '14: proceedings of the 37th International ACM SIGIR Conference on Research and Development in Information Retrieval: July 6-11 2014, Gold Coast, Queensland, Australia (pp. 213-222). New York, NY: ACM. https://doi.org/10.1145/2600428.2609595 [details]
    • Verhagen, T., van Nes, J., Feldberg, F., & van Dolen, W. (2014). Virtual customer service agents: using social presence and personalization to shape online service encounters. Journal of Computer-Mediated Communication, 19(3), 529-545. https://doi.org/10.1111/jcc4.12066 [details]
    • Vock, M., van Dolen, W., & Kolk, A. (2014). Micro-Level Interactions in Business-Nonprofit Partnerships. Business & Society, 53(4), 517-550. https://doi.org/10.1177/0007650313476030 [details]

    2013

    2012

    2011

    2010

    2009

    • Dabholkar, P. A., van Dolen, W. M., & de Ruyter, K. (2009). A dual-sequence framework for B2C relationship formation: moderating effects of employee communication style in online group chat. Psychology & Marketing, 26(2), 145-174. https://doi.org/10.1002/mar.20265 [details]
    • Verhagen, T., & van Dolen, W. (2009). Online purchase intentions: A multi-channel store image perspective. Information & Management, 46(2), 77-82. https://doi.org/10.1016/j.im.2008.12.001 [details]

    2008

    2007

    • van Dolen, W. M., Dabholkar, P. A., & de Ruyter, J. C. (2007). Satisfaction with Online Commercial Group Chat: The Influence of Perceived Technology Attributes, Chat Group Characteristics, and Advisor Communication Style. Journal of Retailing, 83(3), 339-358. https://doi.org/10.1016/j.jretai.2007.03.004 [details]
    • van Dolen, W. M., Dabholkar, P. A., & de Ruyter, K. (2007). La Satisfaction Envers Les Discussions en Ligne de Clients : l'Influence des Attributs Technologiques, des Caracterstiques du Groupe de Discussion et du Style de Communication du Conseiller. Recherche et Applications en Marketing, 22(3), 83-112. https://doi.org/10.1177/076737010702200306

    2006

    • van Dolen, W. M., de Ruyter, J. C., & Carman, J. M. (2006). The role of self- and group-efficacy in moderated group chat. Journal of Economic Psychology, 27(3), 324-343. https://doi.org/10.1016/j.joep.2005.05.007

    2005

    • van Dolen, W. M. (2005). Moderated group chat: An empirical assessment of a new E-service encounter. In S. Feinberg (Ed.), Empirical research of online spaces Illinois: Illiois Institute of Technology.
    • van Dolen, W. M., & Dabholkhar, P. A. (2005). Online Commercial Chat: A New Tool for E-Business. The E-business Review, 5, 41-44.

    2004

    • van Dolen, W. M., de Ruyter, J. C., & Lemmink, J. G. A. M. (2004). An empirical assessment of the influence of customer emotions and contact employee performance on encounter and relationship satisfaction. Journal of Business Research, 57(4), 437-444. https://doi.org/10.1016/S0148-2963(02)00277-1
    • van Dolen, W. M., de Ruyter, J. C., & Streukens, S. (2004). The impact of humor in face-to-face and electronic encounters. Advances in Consumer Research, XXXI, 132-139.

    2003

    • van Dolen, W. M. (2003). Book review of ''Practice what you preach: What managers must do to create a high achievement culture'' by Maister, David H. [Review of: D.H. Maister (2001) Practice what you preach: What managers must do to create a high achievement culture]. International Journal of Service Industry Management, 14(4), 364-369. https://doi.org/10.1108/09564230310478873
    • van Dolen, W. M., & de Ruyter, J. C. (2003). Moderated group chat: An empirical assessment of a new e-service encounter. International Journal of Service Industry Management, 13(5), 496-511. https://doi.org/10.1108/09564230210447959

    2002

    • van Dolen, W. M., Lemmink, J. G. A. M., de Ruyter, J. C., & de Jong, A. (2002). Customer-sales employee encounters: a dyadic perspective. Journal of Retailing, 78(4), 265-279. https://doi.org/10.1016/S0022-4359(02)00067-2
    • van Dolen, W. M., de Cremer, D., & de Ruyter, J. C. (2002). Determining When and Which Customers Return to On-Line Service Providers: The Effects of Outcome Fairness and Social Value Orientation in Electronic Environments. In Proceedings ASPO Summer Symposium: Economic Psychology Tilburg.

    2001

    • van Dolen, W. M., Lemmink, J. G. A. M., Mattsson, J., & Rhoen, I. (2001). Affective consumer responses in service encounters: The emotional content in narratives of critical incidents. Journal of Economic Psychology, 22(3), 359-376. https://doi.org/10.1016/S0167-4870(01)00038-1

    2011

    2009

    • Verhagen, T., & van Dolen, W. (2009). The influence of online store characteristics on consumer impulsive decision-making: a model and empirical application. (VU Research Memorandum; No. 2009-8). Amsterdam: Vrije Universiteit Amsterdam. [details]

    2007

    • van Dolen, W. M., Dabholkar, P. A., & de Ruyter, J. C. (2007). La satisfaction envers les discussions en ligne de clients: l' influence des attributs technologiques percus, des caractéristiques du groupe de discussion et du style de communcation du conseiller. Recherche et Applications en Marketing, 22(3), 83-112. [details]

    1995

    • Hommes, M., van Dolen, W. M., Oosterveld, G., van der Molen, H., & Kluytmans, F. (1995). Gespreksvoering. Zelfinstructieprogramma. Open University of the Netherlands.

    2014

    • Demmers, J., van Dolen, W. M., & Weltevreden, J. W. J. (2014). "Bedankt voor het Compliment!” Het Effect van Bedrijfsreacties op Positieve Online Word-of-Mouth. In A. E. Bronner, P. Dekker, E. de Leeuw, L. J. Paas, K. de Ruyter, A. Smidts, & J. E. Wieringa (Eds.), Ontwikkelingen in het marktonderzoek: Jaarboek 2014 MarktOnderzoekAssociatie (pp. 55-70). (Jaarboek MarktOnderzoekAssociatie; No. 39). Haarlem: Spaar en Hout. [details]

    2013

    • van Dolen, W. M. (2013). Buzz-gedrag voorspeld aan de hand van klantkarakteristieken. (research report for ING). ING.
    • van Dolen, W. M. (2013). Zing, post, huil, tweet, lach, like en verwonder. Amsterdam University Press / Salomé.

    2005

    • van Dolen, W. M. (2005). High Touch met High Tech; De chatmethodiek van de Kindertelefoon. onbekend: Afdeling Business Studies.

    2001

    • van Dolen, W. M., & de Ruyter, J. C. (2001). Commercieel chatten is hot! Telecommerce, 32-35.

    2019

    • Siegel, J., van Dolen, W. M., Kanoulas, E., & Efthymiou, A. (Accepted/In press). Empowering Service Employees to Manage Deceptive Consumer Behavior. Paper presented at Quis 16, Karlstad, Sweden.

    2018

    • Overgoor, G., Rand, W., & van Dolen, W. M. (2018). The Champion of Images: Understanding the Role of Images in the Decision-making Process of Online Hotel Bookings. Paper presented at AMA Winter Academic Conference, Texas, United States.
    • Overgoor, G., Rand, W., & van Dolen, W. M. (2018). The Champion of Images: Understanding the Role of Images in the Decision-making Process of Online Hotel Bookings. Paper presented at Winter Conference on Business Analytics, Utah, United States.
    • Overgoor, G., Rand, W., van Dolen, W. M., & Mazloom, M. (2018). Simplicity is not Key: Automatically Identifying Concepts in Firm-Generated Social Media Images that Engage Consumers. Paper presented at AMA Winter Academic Conference, New Orleans, United States.
    • Overgoor, G., Rand, W., van Dolen, W. M., & Mazloom, M. (2018). Simplicity is not Key: Automatically Identifying Concepts in Firm-Generated Social Media Images that Engage Consumers. Paper presented at SCECR, Rotterdam, Netherlands.
    • Overgoor, G., Rand, W., van Dolen, W. M., & Mazloom, M. (2018). Simplicity is not Key: Understanding Firm-Generated Social Media Images and Consumer Engagement. Paper presented at EMAC 2018, Glasgow, United Kingdom.
    • van Dolen, W. M., & Siegel, J. (2018). Service Encounter Satisfaction from Both Sides: A Study of Reciprocal Influence. Paper presented at La Londe Conference, La Londe les Maures, France.

    2017

    • Demmers, J., van Dolen, W. M., & Weltevreden, J. (2017). Engagement with Brand Posts during Consecutive Stages of the Customer Journey. Paper presented at EMAC Annual Conference, Groningen, Netherlands.
    • Overgoor, G., Rand, W., van Dolen, W. M., & Mazloom, M. (2017). Simplicity is not Key: Automatically Identifying Concepts in Firm-Generated Social Media Images that Engage Consumers. Paper presented at WISE, Seoul, Korea, Republic of.
    • Overgoor, G., Rand, W., van Dolen, W. M., & Mazloom, M. (2017). UNC Chapel Hill Marketing Seminar: Simplicity is not Key: Automatically Identifying Concepts in Firm-Generated Social Media Images that Engage Consumers.
    • van Dolen, W. M., Overgoor, G., Worring, M., Rietveld, R. L., & Mazloom, M. (2017). Brand Popularity Prediction Using Spatio-Temporal Brand Representation. Paper presented at ICT.OPEN 2017, Amersfoort, Netherlands.

    2016

    • Demmers, J., Zerres, A., van Dolen, W. M., & Weltevreden, J. (2016). The privacy paradox: a CLT perspective. Paper presented at EMAC 2016, Oslo, Norway.
    • Mazloom, M., Rietveld, R. L., Rudinac, S., Worring, M., & van Dolen, W. M. (2016). Multi-modal post popularity in Social media, Advanced School for Computing and Imaging (ASCI)-track. Paper presented at ICT.OPEN2016, .
    • Mazloom, M., Rietveld, R. L., Rudinac, S., Worring, M., & van Dolen, W. M. (2016). Multimodal Popularity Prediction of Brand-related Social Media Posts. Paper presented at European Data Forum 2016, Eindhoven, Netherlands. https://doi.org/10.1145/2964284.2967210
    • Mazloom, M., Rietveld, R. L., Rudinac, S., Worring, M., & van Dolen, W. M. (2016). Multimodal Popularity Prediction of Brand-related Social Media Posts. Paper presented at Netherlands Conference on Computer Vision 2016, Lunteren, Netherlands. https://doi.org/10.1145/2964284.2967210
    • van Dolen, W. M., Weinberg, C., & Ma, L. (2016). Are you listening? An Empirical Investigation of an IT-Mediated Helpline. Paper presented at International Research Conference in Service Management, La Londe les Maures, France.

    2015

    • Lee, H. H., & van Dolen, W. M. (2015). Trickle effects of barriers in B2B social media adoption. Paper presented at EMAC 2015, Leuven, Belgium.
    • Vonkeman, C., Verhagen, T., van Dolen, W. M., & Feldberg, F. (2015). How online product presentations shape online impulse buying: The role of local presence. Paper presented at 65th International Communication Association Conference, San Juan, Puerto Rico.
    • Vonkeman, C., Verhagen, T., van Dolen, W. M., & Feldberg, F. (2015). How online product presentations shape online impulse buying: The role of local presence. Paper presented at Etmaal van de Communicatiewetenschap, .

    2014

    • Demmers, J., Mehta, R., van Dolen, W. M., & Weinberg, C. (2014). When red means go: effects of red on non-compliance under sensation-seeking. Paper presented at EMAC 2014, Valencia, Spain.
    • Demmers, J., Weltevreden, J., & van Dolen, W. M. (2014). Addressing the online privacy dilemma: using opt-in and private messages to overcome privacy concerns associated with new SNS marketing techniques. Paper presented at General Online Research (GOR), Cologne, Germany.
    • Demmers, J., van Dolen, W. M., & Weltevreden, J. (2014). Addressing the online privacy dilemma: using opt-in and private messages to overcome privacy concerns associated with new SNS marketing techniques. Paper presented at Interactive Marketing Research Summit 2014, San Diego, United States.
    • Lee, H. H., & van Dolen, W. M. (2014). How social influence shapes popularity: Emotion and opinion formation in online commenting. Paper presented at INFORMS Marketing Science Society Conference, Atlanta, United States.
    • van Dolen, W. M., Weinberg, C., & Ma, L. (2014). Helping kids when time is of the essence. Paper presented at EMAC 2014, Valencia, Spain.

    2013

    • Demmers, J., Weltevreden, J., & van Dolen, W. M. (2013). Webcare on Social Network Sites: Attentive Customer Care or Privacy Infringement?. Paper presented at General Online Research (GOR), Mannheim, Germany.
    • Demmers, J., van Dolen, W. M., & Weltevreden, J. (2013). Attentive customer care or privacy infringement? Dealing with customer feedback on social network sites. Paper presented at EMAC 2013, Istanbul, Turkey.
    • Demmers, J., van Dolen, W. M., & Weltevreden, J. (2013). The privacy risks associated with proactive online customer service. Paper presented at PREBEM, Amsterdam, Netherlands.

    2012

    • Vock, M., van Dolen, W., & de Ruyter, K. (2012). Members' willingness to invest in niche social network sites. 251. Paper presented at 41th EMAC Conference: Marketing to citizens: going beyond customers and consumers, .

    2010

    • Lee, H. H., Kolk, A., & van Dolen, W. M. (2010). In Chorus or in Discord: CSR Information Transformation on the Internet. Paper presented at EMAC 2010, Copenhagen, Denmark.
    • Vock, M., Kolk, A., & van Dolen, W. M. (2010). Consumer Responses to Company-Cause Fit in Social Alliances. Paper presented at PREBEM, Breukelen, Netherlands.
    • Vock, M., Kolk, A., & van Dolen, W. M. (2010). Micro-Level Interactions in Business-Nonprofit Partnerships. Paper presented at Academy of Management Conference, Montréal, Canada.
    • Vock, M., Kolk, A., & van Dolen, W. M. (2010). Social Alliances: The Role of Consumer Self-Interest. Paper presented at EMAC 2010, Copenhagen, Denmark.

    2009

    • Vock, M., Kolk, A., & van Dolen, W. M. (2009). Consumer Responses to Social Alliances. Paper presented at EMAC 2009, Nantes, France.

    2008

    • Vock, M., Kolk, A., & van Dolen, W. M. (2008). Consumer Evaluations of Company-Cause Fit in Social Alliances. Paper presented at EMAC 2008, Brighton, United Kingdom.
    • van Dolen, W. M. (2008). Brazilian, Indian and Chinese Large Corporations in Global Markets: A Study on CSR Web Communication in BRIC Countries. Paper presented at European Business Ethics Network (EBEN), Antalya, Turkey.
    • van Dolen, W. M. (2008). European Large Companies from 'Old' and 'New' EU Member States and CSR Information Disclosure on the Web. Paper presented at European Business Ethics Network (EBEN), Antalya, Turkey.

    2005

    • van Dolen, W. M., & Dabholkar, P. A. (2005). Online Commercial Chat: A New Tool for E-Business Success. Paper presented at 5th Annual Conference of the International Academy of E-Business, San Francisco, CA, USA, San Francisco, United States.

    2004

    • van Dolen, W. M. (2004). The Effects of Charity Reputation on Charity Giving. Paper presented at ARNOVA Conference, Los Angeles, United States.
    • van Dolen, W. M. (2004). The Influence of Corporate Reputation on Charity Giving. Paper presented at Academy of Marketing (AM) Conference, Cheltenham, United Kingdom.
    • van Dolen, W. M., & de Ruyter, J. C. (2004). Moderated Group Chat: An Empirical Assessment of a New E-service Encounter. Abstract from EMAC 2004, Murcia, Spain.

    2003

    • de Ruyter, J. C., Streukens, S., & van Dolen, W. M. (2003). The Impact of Humor in Face-to-Face and Electronic Encounters. Abstract from The Association for Consumer Research Conference , Toronto, Canada.
    • van Dolen, W. M., de Ruyter, J. C., & Carman, J. M. (2003). Moderated Group Chat: An Empirical Investigation of a New Marketing Tool. Abstract from AMA Frontiers in Services Conference, Washington DC, United States.

    2002

    • van Dolen, W. M., de Cremer, D., & de Ruyter, J. C. (2002). The Effects of Outcome Fairness and Social Value Orientation in Electronic Environments. Paper presented at ASPO Symposium, Tilburg, Netherlands.

    2000

    • van Dolen, W. M., Lemmink, J. G. A. M., & de Ruyter, J. C. (2000). An Empirical Assessment of the Influence of Customer-Contact Employee’s Behaviors on Encounter and Relationship Satisfaction. Paper presented at 10th Workshop on Quality Management in Services, Birmingham, United Kingdom.

    1999

    • Lemmink, J. G. A. M., Mattsson, J., Rhoen, I., & van Dolen, W. M. (1999). Affective Consumer Responses in Service Encounters: The Emotional Content in Verbalizations of Critical Incidents. Paper presented at 9th Workshop on Quality Management in Services, Gothenburg, Sweden.
    • Lemmink, J. G. A. M., Mattsson, J., Rhoen, I., & van Dolen, W. M. (1999). Affective Consumer Responses in Service Encounters: The Emotional Content in Verbalizations of Critical Incidents. Paper presented at AMA Frontiers in Services Conference, Nashville, United States.

    Media appearance

    • van Dolen, W. (03-02-2019). https://nos.nl/artikel/2270396-modellen-genoemd-in-rechtszaak-fyre-festival-ze-begaven-zich-op-glad-ijs.html [Web] Nos online. Modellen genoemd in rechtszaak Fyre Festival, 'ze begaven zich op glad ijs'.
    • van Dolen, W. (31-01-2019). Ondanks schandalen verdient facebook nog altijd geld als water hoe kan dat? [Web] Nos online. Ondanks schandalen verdient facebook nog altijd geld als water hoe kan dat?.
    • van Dolen, W. (31-01-2019). Groei van Facebook [Television] NOS journaal 20.00 uur. Groei van Facebook.
    • van Dolen, W. (31-01-2019). De groei van Facebook, ondanks de schandalen [Radio] Nieuws & Co NPO Radio 1 (18 uur). De groei van Facebook, ondanks de schandalen.
    • van Dolen, W. (15-01-2019). Mysterieuze eigenaar Insta-ei heeft goud in handen met miljoenen likes en volgers [Web] RTLz. Mysterieuze eigenaar Insta-ei heeft goud in handen met miljoenen likes en volgers.
    • van Dolen, W. (24-12-2018). Nieuwe format van 3FM Serious Request [Television] NOS Journaal. Nieuwe format van Serious Request.
    • van Dolen, W. (24-12-2018). De nieuwe opzet van Serious Request is sympathiek, maar wat mist is het gevoel van saamhorigheid [Radio] NOS Radio 1 Journaal. Glazen Huis doet het beter op instragram maar Lifeline is sympathieker.
    • van Dolen, W. (21-09-2018). De lol van het uitpakken is het nieuwe spelen [Print] NRC. De lol van het uitpakken.
    • van Dolen, W. (10-09-2018). Supermarktketen Lidl boort nieuwe doelgroep aan op de catwalk [Print] Financieel Dagblad (FD). Supermarktketen Lidl boort nieuwe doelgroep aan op de catwalk.
    • van Dolen, W. (06-09-2018). Veel ophef over nieuwe Nike-reclame [Television] Jeugdjournaal. Veel ophef over nieuwe Nike-reclame.
    • van Dolen, W. (05-09-2018). Waarom Nike niet schrikt van een tweet van Trump [Print] Algemeen Dagblad (AD). Waarom Nike niet schrikt van een tweet van Trump.
    • van Dolen, W. (20-02-2018). Populaire Instagram-accounts [Web] Emerce.nl. Populaire Instagram-accounts.
    • van Dolen, W. (15-10-2016). Dit maakt merkgerelateerde berichten op sociale media populair [Print] Tijdschrift voor Marketing. Dit maakt merkgerelateerde berichten op sociale media populair.
    • van Dolen, W. (27-09-2016). Eén goede foto en de winkelmandjes lopen vol [Print] NRC. Eén goede foto en de winkelmandjes lopen vol.
    • van Dolen, W. (20-07-2016). Deze 12 artikelen moet u volgens 4 wetenschappers lezen [Print] Tijdschrift voor Marketing. Deze 12 artikelen moet u volgens 4 wetenschappers lezen.
    • van Dolen, W. (16-07-2016). Marketing als sluitpost [Print] Financieel Dagblad (FD). Marketing als sluitpost.
    • van Dolen, W. (16-06-2016). Red might encourage rule breaking-study [Print] Vancouver News. Red might encourage rule breaking-study.
    • van Dolen, W. (20-01-2016). Amsterdamse musea lopen marketingkansen mis [Web] NAPnieuws. Amsterdamse musea lopen marketingkansen mis.
    • van Dolen, W. (07-10-2015). Banners in de ban [Print] Het Parool. Banners in de ban.
    • van Dolen, W. (03-10-2015). Rumag bereikt met ongecompliceerde slogans bijna een miljoen fans [Print] Het Parool. Rumag bereikt met ongecompliceerde slogans bijna een miljoen fans.
    • van Dolen, W. (06-07-2015). Werktips voor BNR Werkverkenners [Radio] BNR Nieuwsradio. Werkverkenners BNR.
    • van Dolen, W. (12-03-2015). Door bewustwording en creatief stimuleren van gewenst gedrag kunnen we mensen ondersteunen bij een gezond eet- en leefpatroon! [Print] VOZ Magazine. Door bewustwording en creatief stimuleren van gewenst gedrag kunnen we mensen ondersteunen bij een gezond eet- en leefpatroon!.
    • van Dolen, W. (07-10-2014). Marketeer moet data leren filteren [Print] Marketing Tribune. Marketeer moet data leren filteren.
    • van Dolen, W. (13-11-2013). Marketeer holt achter feiten aan NRC Next. Marketeer holt achter feiten aan.
    • van Dolen, W. (26-10-2013). Wie zit er achter de shampoos en luiers? [Print] De Volkskrant. Wie zit er achter de shampoos en luiers?.
    • van Dolen, W. (23-05-2013). Interview over verkoop klantgegevens door Equens [Television] NOS. Interview NOS.
    • van Dolen, W. (03-04-2013). De kindertelefoon is een onmisbare bron van steun en informatie [Print] Glossy Kindertelefoon. De kindertelefoon is een onmisbare bron van steun en informatie.
    • van Dolen, W. (01-04-2013). Er bestaat niet één waarheid [Print] Tijdschrift voor Marketing. Er bestaat niet één waarheid.
    • van Dolen, W. (01-03-2013). Sociale media zet marketing op de kop [Print] Communicatiedesk - Adformatie Groep. Sociale media zet marketing op de kop.
    • van Dolen, W. (18-11-2010). Het beste van... Folia. Het beste van....
    • van Dolen, W. (24-10-2010). Radio interview about the impact of social media [Radio] Swammerdam. Interview 'Swammerdam'.
    • van Dolen, W. (04-03-2010). De Fascinatie - Willemijn van Dolen [Web] VPRO. De Fascinatie - Willemijn van Dolen.
    • van Dolen, W. (01-01-2010). Social Network Marketing Symposium 2009 [Print] InforMAAtie, Magazine Marketing Associatie. Social Network Marketing Symposium 2009.
    • van Dolen, W. (01-01-2010). Social Network Marketing [Print] InforMAAtie. Social Network Marketing.
    • van Dolen, W. (01-10-2009). Ethics education [Radio] Ikon Radio OBA Live. Ethics education.
    • van Dolen, W. (22-09-2009). Integrity and MBA oath Financiële Telegraaf. Integrity and MBA oath.
    • van Dolen, W. (22-09-2009). Toolkit for education on ethics Folia.nl. Toolkit for education on ethics.
    • van Dolen, W. (22-09-2009). Klant vertrouwt webshop van goede winkel [Web] AD digitaal. Klant vertrouwt webshop van goede winkel.
    • van Dolen, W. (21-09-2009). Graaigedrag managers moeilijk uit te bannen [Print] Het Parool. Graaigedrag managers moeilijk uit te bannen.
    • van Dolen, W. (21-09-2009). 'Graaigedrag' managers moeilijk uit te bannen Het Parool. 'Graaigedrag' managers moeilijk uit te bannen.
    • van Dolen, W. (01-03-2009). Webshop betrouwbare winkel werpt vruchten af [Print] SPUI. Webshop betrouwbare winkel werpt vruchten af.
    • van Dolen, W. (01-01-2009). Aankoop via Internet Valt in Duigen? Blijf Lachen! Volkskrant. Aankoop via Internet Valt in Duigen? Blijf Lachen!.
    • van Dolen, W. (28-06-2008). Dieren en jazzy muziek geven speciale sfeer [Print] Financieel Dagblad. Dieren en jazzy muziek geven speciale sfeer.
    • van Dolen, W. (01-01-2008). Passie Heeft ook Nadelen Walk of Fame, Building Innovation. Passie Heeft ook Nadelen.
    • van Dolen, W. (01-01-2008). Groepschatten met Klanten is een Instrument met Gebruiksaanwijzingen Tijdschrift voor Marketing. Groepschatten met Klanten is een Instrument met Gebruiksaanwijzingen.
    • van Dolen, W. (15-07-2002). Betere Zaken [Print] De Volkskrant. Betere Zaken.
    • van Dolen, W. (27-06-2002). Tupperware Gaat Online [Print] De Volkskrant. Tupperware Gaat Online.
    • van Dolen, W. (14-06-2002). Tevreden Klanten door Grappige Verkoper [Print] Dagblad De Limburger. Tevreden Klanten door Grappige Verkoper.
    • van Dolen, W. (07-06-2002). Verkoop in Groepsverband [Print] De Standaard. Verkoop in Groepsverband.
    • van Dolen, W. (06-06-2002). De Rol van Humor [Web] Sales-Online.nl. De Rol van Humor.
    • van Dolen, W. (05-06-2002). Humor verkoopt [Print] De Telegraaf. Humor verkoopt.
    • van Dolen, W. (01-06-2002). Amuseer de Klant [Print] Elektro Magazine. Amuseer de Klant.
    • van Dolen, W. (01-05-2002). De Chatbox als Salesinstrument [Print] Ondernemend Nederland. De Chatbox als Salesinstrument.

    Talk / presentation

    • van Dolen, W. (speaker) (18-11-2017). Mini-lecture U Night.
    • van Dolen, W. (speaker) (16-10-2017). Key-note speaker: Seventh Regional Consultation and Third Policy Dialogue of Child Helplines in Europe, Seventh Regional Consultation and Third Policy Dialogue of Child Helplines in Europe, Brussels, Belgium.
    • van Dolen, W. (speaker) (27-9-2016). Xandra Schutte interviewt Willemijn van Dolen: Hoofdredacteur De Groene in gesprek met hoogleraar marketing, Amsterdamse Academische Club.
    • van Dolen, W. (speaker) (19-1-2016). Big Data en sociale media, Spui 25.
    • van Dolen, W. (speaker) (9-11-2015). Key-note speaker: Sixth Regional Consultation and Second Policy Dialogue of Child Helplines in Europe, Sixth Regional Consultation and Second Policy Dialogue of Child Helplines in Europe, Strasbourg, France.
    • van Dolen, W. (speaker) (26-10-2015). Presentation - Services Research, Child helplines International peer/exchange, Impact Assessments Meeting, Amsterdam, Netherlands.
    • van Dolen, W. (speaker) (15-10-2015). Presentation - data science for business analytics seminar, Amsterdam Data Science.
    • van Dolen, W. (speaker) (24-9-2015). Social Media, Ontmoet de meesters in het Rijks, Amsterdam, Netherlands.
    • van Dolen, W. (speaker) (2-12-2014). Sociale media zet vakgebied marketing op de kop, Kring van Amsterdamse Economen.
    • van Dolen, W. (speaker) (26-11-2014). How Social Media Changes Marketing, TMS Algarve 2014: Management Studies International Conference, Olhão, Algarve, Portugal.
    • van Dolen, W. (speaker) (24-5-2014). UvA Universiteitsdag - Sociale media zet marketing op z’n kop.
    • van Dolen, W. (speaker) (3-4-2014). Presentation - Research and Social Media, Amsterdam School of Communication Research ASCoR.
    • van Dolen, W. (speaker) (17-3-2014). Presentation - Research and Social Media, SEO Amsterdam Economics.

    2018

    • Demmers, J. (2018). Consumers and their data: When and why they share it. [details]

    2002

    • van Dolen, W. M. (2002). Close Encounters of Various Kinds: Empirical Studies of Customer-Firm Interactions. Datawyse - Universitaire Pers Maastricht.

    2007

    • Verhagen, T., & van Dolen, W. M. (2007). Explaining online purchase intentions: A multi-channel store image perspective. (Research Memorandum; No. 2007-8). Amsterdam: Vrije Universiteit. [details]
    • van Birgelen, M. J. H., Wetzels, M. G. M., & van Dolen, W. M. (2007). Effectiveness of Corporate Employment Websites: How content and form influence intentions to apply. Amsterdam: Faculteit Economie en Bedrijfskunde. [details]

    2006

    • van Dolen, W. M., Dabholkar, P. A., & de Ruyter, J. C. (2006). A relational framework for service encounters: Moderating effects of employee communication style. (Working Paper). Amsterdam: Faculteit Economie en Bedrijfskunde.
    • van Dolen, W. M., de Ruyter, J. C., & Streukens, S. (2006). The Effect of Humor in Electronic Service Encounters. (Working Paper). Amsterdam: Faculteit Economie en Bedrijfskunde.
    This list of publications is extracted from the UvA-Current Research Information System. Questions? Ask the library or the Pure staff of your faculty / institute. Log in to Pure to edit your publications. Log in to Personal Page Publication Selection tool to manage the visibility of your publications on this list.
  • Ancillary activities
    • Autoriteit Financiële Markten
      Raad van Toezicht
    • Starbucks Coffee EMEA, B.V.
      Commissariaat
    • Stichting Amsterdam Marketing
      Raad van Toezicht