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S. (Sezin) Ekinci

Faculty of Economics and Business
Section Marketing
Area of expertise: sustainable consumption, entitlement, self- vs. other-focus, plant-based defaults, brand activism, social tipping points

Visiting address
  • Plantage Muidergracht 12
Postal address
  • Postbus 15953
    1001 NL Amsterdam
Social media
  • Profile

    Sezin Ekinci is a PhD candidate in Marketing, with a focus on Consumer Behavior, at the University of Amsterdam. Before starting her PhD, she completed a Research Master’s degree in Social Psychology at the Vrije Universiteit Amsterdam and holds a Bachelor’s degree in Psychology from Koç University.

    Her research focuses on understanding the psychological barriers and drivers of sustainable consumption, examining both the effectiveness and potential unintended consequences of interventions designed to promote sustainable behavior. She studies topics such as consumers’ perceived entitlement to consume, responses to brand activism and plant-based defaults, ethical consumption as a source of differentiation, and perceptions of social tipping points. Her work has been published in the Journal of Environmental Psychology.

  • Teaching

    Marketing (6012B0503Y), BSc course

    Quantitative Data Analysis (6012B0423Y), BSc course

    Bachelor's (6013B0510Y) and Master's (6314M0377Y) thesis supervision

  • Publications

    2023

    This list of publications is extracted from the UvA-Current Research Information System. Questions? Ask the library or the Pure staff of your faculty / institute. Log in to Pure to edit your publications. Log in to Personal Page Publication Selection tool to manage the visibility of your publications on this list.
  • Ancillary activities
    No ancillary activities