We wanted to understand the relationship between reduced consumption and individual well-being. Specifically, we aimed to see if cutting back on consumption in wealthy nations could positively or negatively impact people's sense of well-being.
We reviewed 38 studies on this topic and found that most suggest reduced consumption is either associated with higher well-being or has no significant impact. Only a few studies pointed to potential negative effects. This indicates that reducing consumption generally does not harm, and may even enhance, well-being in wealthy nations.
Our findings suggest that reducing consumption can lead to higher well-being, challenging the notion that less consumption means lower quality of life. Policymakers can use this evidence to support sustainability goals that include reducing consumption. Policies should push companies to shift from a growth-centered model to one that meets genuine needs, while being mindful of potential negative consequences. Cultural and societal factors must be considered to design effective interventions for reduced consumption.
Vollebregt, M., Mugge, R., Thürridl, C., & van Dolen, W. (2024). Reducing without losing: Reduced consumption and its implications for well-being. Sustainable Production and Consumption, 45, 91–103.