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Business Administration (MSc)

International Management track

In the International Management track, you learn about the challenges multinationals face when doing business abroad. This track is one of 8 tracks you can opt for in our Master's in Business Administration.

Help multinationals make the right choices

Globalisation increasingly stimulates firms to expand across borders and become multinational enterprises, which confronts them with macro-level issues related to supranational policies and ‘local’ matters such as market entry mode and internationalisation tactics.

In the International Management track, you investigate the challenges of managing a multinational company. Learn how to identify strategies and tools to succeed in foreign markets, discover how large multinationals are structured and managed and become familiar with the range of methods to enter foreign markets.

Devoted team of lecturers

Our international team of lecturers and researchers is devoted to taking you on this intellectual journey. They will invite you to discuss theories, practise them in real-life cases and draw up creative solutions, thus providing you with a solid foundation for a future career in an increasingly globalised business landscape.

Track-specific courses

  • Theories of International Management

    Explore the basic concepts of international business. Learn about the international business environment, international trade, foreign direct investment and the influence that stakeholders at home and abroad have on international business. Become familiar with the increasingly multifaceted and interdependent nature of international business. Specific topics include:

    • cross-country institutional differences;
    • strategies and methods of foreign market entry;
    • new typologies of international firms.
  • International Business Context (IBC)

    Further explore core topics in international business and corporate governance. In their strategic choices, firms must take into account institutional, societal and regulatory factors. Some of the questions you will research and discuss are: what are the most important contextual factors for strategy formation and implementation? How do nations differ in terms of their formal and informal institutions and business systems? How is corporate governance practiced and diffused worldwide?

  • International Strategy

    Although multinationals like Toyota, IBM and Nestlé are extremely successful in their international operations, foreign ventures often flop, like Wal-Mart in Germany. In this course, you examine the challenges that managers face in identifying strategies and tools to help their companies be successful abroad. Examples of questions you will address include: why do firms become multinational? How do they select host countries? What strategies can they follow to manage foreign operations?

Get the MSc Business Administration clickable course schedule

Real-world case: Brexit and business

MSc Business Administration, International Management track

Discuss how Brexit is impacting international business within Europe and how managers of multinational companies are coping with the political uncertainty that has emerged.

Up-to-date issues

The following are only a few of the key questions that arise when examining the current international business landscape:

  • How do recent shifts in geopolitics influence global business?
  • How is the increased connectedness within and across countries changing the way companies operate?
  • How can cultural issues influence the activities of multinationals?
  • How does the introduction of trade tariffs affect a firm’s international strategies?

Career prospects

Graduates of the Master's in Business Administration/Leadership and Management track have excellent job prospects for positions as managers, consultants, strategists and marketers, both in the Netherlands and abroad, with international companies such as:

  • Heineken
  • Tommy Hilfiger
  • Unilever
  • Shell
  • ING
  • Ernst & Young
  • Deloitte

International Management and 7 other tracks

Leadership and Management is one of 8 tracks you can opt for in our MSc Business Administration. If you are more interested in another field of international business, read the info on one or more of the other tracks.

Get the MSc Business Administration factsheet

Check out the MSc Business Administration programme