Building Strategic Partnerships
Learn how to identify and use the tools to identify and create value in your business partnerships. During the 2-day masterclass Building Strategic Partnerships, you will use your business context as a live case. You will build a concrete plan for your partnerships by answering fundamental questions: where are we today? Where do we want to be? And how do we get there?
For whom?
Business professionals involved in building partnerships with clients, customers, or suppliers. Typical participants have job profiles related to sales, procurement, key account management (KAM), and Supplier Relationship Management (SRM) or participate in preparation for a senior commercial management position. This masterclass is specifically suitable for people that have participated in the masterclass Business Negotiation.
Need help?
Reach out to us for questions about this course or our transportation and accommodation options. We respond within 3 business days.
Jannice Daha LLM
Manager Executive Education
E: executive-education@uva.nl
T: +31 (0)20 525 6134
More valuable partnerships
Expand your business network
Directly apply your skills
What will you learn?
At the end of the masterclass you will:
- understand the industry of your partners;
- understand the partner company and the roles of your partner stakeholders;
- be able to identify the critical stakeholder inside your partners’ organisation;
- be able to engage in meaningful relationships with your partners;
- have created a process for your company to transition from only conducting transactions to establishing genuine partnerships.
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Morten Lindholst
VP of Global Commercial Transformation at Vestas Wind Systems Morten Lindholst has negotiated countless large deals and created successful partnerships with customers and suppliers, including settlements and M&As, both as a buyer and as a seller.
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Alfred Zerres
Dr. Alfred Zerres is an Associate Professor of Organisational Behavior at the Amsterdam Business School (University of Amsterdam) and specialised in negotiation in research, teaching, and consultancy. He is the director of the European Negotiation Hub and has a long track record as consultant and negotiation trainer for corporate clients across the globe.
Fees
Autumn 2024
| Tuition* | Application deadline | Start date | |
| Early bird fee | €1,950 | 1 september 2024 | 12 November 2024 |
| Standard fee | €2,290 | 11 November 2024 | 12 November 2024 |
* The fee is VAT-exempt.
Alumni get a 10% discount
UvA Alumni receive a 10% discount on the standard fee. Please note that this discount cannot be combined with the early bird discount.
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